Shake Shack will offer its customers Bitcoin rewards. However, there is a catch.
Rewards will be issued to customers who use the Cash App Cash Card or any debit card linked to an account on said app.
Shake Shack to offer Bitcoin rewards
Shake Shack, a popular burger chain loved by its countless customers, is set to offer Bitcoin rewards to customers using the Cash app. The promotion will be available throughout mid-March.
“As a cashback-like system, 15% of purchases will be refunded to Cash App users in bitcoin until mid-March,” according to a report by Bitcoin Magazine,
Specifically, the rewards can be enjoyed by customers who will use the app’s payment card or a debit card link to an account on the app.
According to Bitcoin Magazine’s report, this cashback system wants to test the burger chain’s “ability to reach younger audiences, as Block Inc, the parent company of Cash App, Spiral, and Square, has a large customer base of millennials and of Gen Z groups.”
Cash app: what is it?
Launched in 2013, the Cash app is a mobile payment service that allows users to send and receive money anytime and anywhere. According to Cash app official site, the app also allows users to buy stocks and bitcoins.
However, the website also clarifies that Cash App is a financial platform and not a bank.
As mentioned earlier, it is owned by Block, the company formerly known as Square. It was founded by Jack Dorsey, the former CEO of Twitter.
One of the most outstanding features of the Cash app is the Cash Card, the design of which can be customized by the user. The card is also free.
Related article: Packers Star Aaron Rodgers Giving $1 Million in Bitcoin: How to Join the Cash App Promotion
Burgers and Crypto
Believe it or not, Shake Shack isn’t the only popular burger chain that has dipped its toes into the cryptocurrency market. Another example of a burger chain that has done this is none other than Burger King.
According to a report by Fortune, Burger King offered Bitcoin, Ethereum and Dogecoin last November as part of its Royal Perks loyalty program. Members of said loyalty program had to spend $5 on the Burger King app to be eligible.
Fortune reports that “At the time, Burger King said the prize pool consisted of 2 million Dogecoin, 200 Ether, and 20 Bitcoin, putting the odds of receiving one Bitcoin at around one in 100,000.” The publication also noted that the crypto giveaway ended long before it was expected to.
Burger King also introduced its own crypto in 2017 called WhopperCoin. The crypto is released in Russia.
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